First Choice Software’s new web site features customer video feedback on RDB ProNet

First Choice Software’s new web site features customer video feedback on RDB ProNet 

First Choice Software’s new web site has been launched to reflect the company’s outstanding customer relationships. First Choice enjoyed more than 60% growth in 2010-11 fuelled by high levels of customer satisfaction with its core recruitment management product, RDB ProNet, and displacement sales in the small, SME and enterprise recruitment sectors.

A unique aspect of the new web site is that all the images and videos feature First Choice staff or clients; no professional models or stock images. The extra effort was made to reflect the close working relationships that FCS has with its clients.  Clients speak on video about the real challenges they faced and what it was like to work with First Choice to overcome them.

The strength of the First Choice brand rests in continual product development, high service levels and the company’s commitment to understand its customers’ business drivers in detail. First Choice acknowledges the different requirements of recruiters from start-up to enterprise and delivers support tailored to each. Given the level of migration from other suppliers, First Choice has also developed a proprietary switchover programme to ensure that key factors such as data transfer are achieved securely and with the least possible disruption, be it from spreadsheets or legacy systems.

www.firstchoice.org.ukprovides many ways to explore and interact with the company and its products. It also reflects First Choice’s trusted standing in the recruitment community, including among other leading developers and vendors of recruitment enablement software.

First Choice MD, Roy Snart, commented, “Our new site is fresh and attractive. It strongly promotes the company as a brand and demonstrates the regard in which FCS is held by our clients and to whom we are very grateful for freely giving up their time to help with content for the site.”