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Antal Russia Rolls out its new look

Antal Russia Rolls out its new look
 
Antal Russia, one of the leading executive recruitment companies in Russia, has refreshed its brand. The look and feel of Antal Russia is now fully in line with all of the FiveTen Group companies.
 
Here at Antal we never stand still for a minute and we consider these challenging economic times very much as an opportunity to take our business forward, comments Tremayne Elson, Antal Russia Managing Director. One way we can show confidence in a changing business landscape is to update and refresh our corporate identity. After more than fifteen years presence in Russia and the CIS, and following the acquisition of Antal Russia by the FiveTen Group in 2008, we are taking a big step towards full integration. Of course our business here still offers the same discipline focused recruitment teams and delivery to our clients remains our clear focus. Joining a new group means that our clients benefit from the entire groups sharing of best practice, processes, knowledge and of course international, multicultural talent.
 
Elson added: These are exciting times, there are many opportunities to drive business forward we wanted to project the dynamism of our group and the energy within our business at a time when most companies are only just taking their heads out of the sand.
 
Strong corporate identity and branding is hugely important to a group like the FiveTen Group, says Jonathan Warnock, Global Marketing Director, Five Ten Group. It helps stamp our mark in the mind of all who see us as a global family of professional recruitment companies.
 
The corporate style of all FiveTen Group companies has a common appearance and design features. Each business retains its own identity and specialist market segment, but also displays a common thread of professionalism, quality standards and the benefits of being part of a much larger organisation. These common features will eventually be applied to all aspects of the Group's corporate identity, including, for example, websites. Each company in the FiveTen Group has retained its long - established independent name and been identified by a strong colour.
 
Jonathan Warnock says: In the meantime, we are delighted that Antal is joining the family! For Antal, we have chosen a rich dark blue colour. The new identity - developed by a top design house in London - obviously reflects the centrality of people to our business. It appeals to our clients and candidates but also epitomises, we think, the energy and vibrancy of our teams in Moscow. We set out to develop a new identity that was stylish and contemporary but also highly professional, and we are delighted with the result. We are glad to welcome Antal into this vision"

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