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McAdam King announce agency appointment

McAdam King announce agency appointment
Recruitment firm aims high with media agency appointment
McAdam King, one of Scotlands most innovative recruitment consultancies, has announced the appointment of McGann Media to develop its marketing and communications strategy.
Maureen Blenkharn, Director of McAdam King, explained the move saying, Our business continues to grow and as we expand the range of services we offer to clients, we will be investing in a marketing strategy that reflects our ambition.
By appointing McGann Media we can focus on what we do best helping our clients address their recruitment and people strategies whilst bringing in an up-and-coming agency to take care of our marketing and media.
Blenkharn and co-director, Colin McAdam, have over 40 years experience in recruitment. The companys marketing strategy, which will integrate both traditional and digital media, reflects their commitment to keep McAdam King at the forefront of its sector and increasing its market share.
Stuart McGann, Director of McGann Media, said, Im delighted to be working with McAdam King.
Its an ambitious company with a highly focused team. Their determination to grow the business and willingness to innovate creates exciting marketing opportunities.
The close relationship that Maureen, Colin and their team have built up with many clients has provided a valuable insight on how we can grow the business and this will underpin our marketing strategy.
This latest chapter in the McAdam King success story follows a recent joint venture which saw the company take a stake in the business psychology consultancy run by Chartered Occupational Psychologist, Robert Miller.
The move has enabled the business to deliver an advanced candidate testing and assessment service which significantly increases the likelihood of successful long-term appointments.
Robert Miller, Director of McAdam King Business Psychology said, For most businesses finding the right person for a job is a key investment and its about more than just CVs and interviews.
By being able to use evidence based techniques to test and profile candidates we can help our clients maximise the effectiveness of their recruitment and achieve an improved return on investment.


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