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ClearChoice Pumps Profits through Ariba

ClearChoice Pumps Profits through Ariba
Online recruitment and advertising consultancy leverages Ariba Network to expand business opportunities drive 500 percent increase in gross income
Finding new business opportunities can be a challenge for growing enterprises - particularly if theyre looking to go global. But it doesnt have to be. Ariba, Inc. (Nasdaq: ARBA), the leading provider of collaborative business commerce solutions, makes it easy. Just ask ClearChoice Careers, Ltd., an online recruitment and advertising consultancy in London.
Founded in May of 2009, ClearChoice had a small marketing budget and little to no brand recognition. At the request of one of its key customers, the company joined the Ariba Network, the worlds leading and largest global supply network. Shirley Brzeski, Managing Director of ClearChoice Careers, Ltd., agreed to sign up primarily to ensure that the companys invoices were paid.
We joined the Ariba Network with little knowledge of what impact it would make upon our business, Brzeski recalls. As she soon learned, the Ariba Network is capable of delivering much more than cheques on time. We were pleasantly surprised by how it streamlined our cash management and accounting administration processes. Brzeski said.
More than 500,000 companies of all sizes across industries and geographies use the Ariba Network to more efficiently and effectively buy, sell and manage their cash.
In addition to improved operational efficiencies, the Ariba Network has allowed ClearChoice Careers to significantly raise its profile among the worlds leading and largest companies. By using Ariba Discovery, a next-generation business matching service that helps buyers and sellers connect and collaborate, ClearChoice Careers can identify and land new business opportunities with many of them.
Weve achieved a 500% increase on gross profit from year one to year two of trading, and Ariba has been an instrumental tool in the realisation of our expansion plans, Brzeski said.
For selling organisations like ClearChoice Careers, Ariba Discovery is the fastest, most efficient way to find qualified leads with the worlds leading and largest buying organisations, including more than half of the Global 2000. In 2010, Ariba Discovery offered $1 billion in new business opportunities, distributed over 5 million leads, and made over 15,000 matches between buyers and sellers.
Building a business is about more than finding leads, its about connecting with the right buyers at the right time and effectively managing trading relationships throughout the commerce lifecycle, said Jason Kurtz, Vice President, Network and Financial Solutions, Ariba. The Ariba Network is a unique forum that provides companies like ClearChoice Careers with the technology, capabilities and community needed to do this.
For more information on the Ariba Network and the value it can deliver to your commercial organization, visit


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