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ManpowerGroup Fights Human Trafficking Through New Sponsorship

ManpowerGroup Fights Human Trafficking Through New Sponsorship

ManpowerGroup has teamed up with charity campaign Row For Freedom to help raise awareness of - and put an end to - human trafficking

 anpowerGroup (NYSE: MAN), the world leader in innovative workforce solutions, has teamed up with not-for-profit organization Sport Against Trafficking, to support its Row For Freedom campaign to shine an international spotlight on the issue of human trafficking.

Row For Freedom is a one-off event that takes place in December 2011 and will see six ordinary girls complete an extraordinary endeavor to row the Atlantic unaided and attempt a double world record attempt as part of the bi-annual Woodvale Challenge, the world's toughest rowing race.  ManpowerGroup is providing financial backing as well as practical support of a range of pre-row fundraiser events including  the Great River Race (17th September 2011), an art auction (Art for Freedom — 11th October 2011) and planned activity with MPs on Anti-Slavery Day (18th October 2011).  

Working in partnership with other organizations to create awareness of — and opposition to — practices such as human trafficking is a core company value at ManpowerGroup, and it is this ongoing commitment to ethical business practices that helped it secure a place on the Ethisphere Institute's 2011 World's Most Ethical Companies list.  

David Arkless, President — Global Corporate and Government Affairs, ManpowerGroup, and President of the End Human Trafficking Now! campaign, explained: "As a Global Corporation ManpowerGroup believes that every individual should have the right to work in a safe and dignified way, without being exploited in any way.  Our core company values lead us to fight against the exploitation of any human being, especially the vulnerable.

"I am delighted to support Row For Freedom in their — and our — continuing efforts to eradicate the dreadful use of human beings as commodities. We remain fully committed to the cause of the individual who inadvertently or who with no choice has descended into the desperation of modern day slavery. We call on every responsible Corporation or individual to support this great mission and the equally great effort of the Row For Freedom team."

Human trafficking is one of the largest global organized crimes of the present day — with an estimated 27 million people (half of them children) being trafficked each year , it generates more than pounds Sterling 20 billion annually.  As a company, ManpowerGroup is committed to working with and supporting vulnerable groups of society, such as those who suffer the human injustice of human trafficking — being actively involved in the End Human Trafficking Now! campaign, and the first company to sign the Athens Ethical Principles, which have a zero tolerance policy on working with any entity associated with human trafficking.  

The brainchild of Julia Immonen, Sport Against Trafficking founder, Row For Freedom launches its pledge to raise 1 million pounds for charities supporting the victims of human trafficking.  

She added: "We'll be rowing 24 hours a day, 2 hours on — 2 hours off, for about 40 days to expose the very real problem of human trafficking.  Last year more than 700 victims were identified in the UK and without proper support and care, these victims can again fall prey to traffickers and suffer additional physical, sexual and mental abuse.  We are so grateful to all our supporters, especially our lead sponsor, ManpowerGroup, who are powerful activists in the fight against human trafficking."


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