Toy stores Christmas present to 33 jobseekers
Toy store’s Christmas present to 33 jobseekers
One of the UK’s biggest toy retailers has given 33 people from Walsall, Birmingham and Solihull just what they wanted for Christmas – a job.
Smyths Toys has recruited the long-term unemployed people to work at its superstore at Crown Wharf Shopping Park, Walsall, and Castle Vale Retail Park, Birmingham.
The company, which has 49 stores across the UK, worked in partnership with employment and training experts Pertemps People Development Group (PPDG) during the recruitment process to offer jobseekers opportunities to secure jobs.
PPDG is contracted to deliver the Work Programme, a European Social Fund (ESF) project co-financed by the Department for Work and Pensions assisting job seekers to secure employment opportunities.
Employer engagement manager Mel Dovey and employer liaison co-ordinator Diana Fish worked alongside Smyths’ Walsall store manager David Hopson to recruit 17 local people into jobs such as warehouse and retail assistants.
The recruitment drive was so successful they repeated the exercise at PPDG’s Chemlsley Wood centre to recruit 16 people at the Castle Vale store, with support from PPDG’s Damien Turrell and Jayne Hanson.
Mel said: “For 33 people to secure jobs at a major retailer is a great result and, although the position are temporary at the moment, we hope that a significant number of the new recruits will gain permanent employment when they have had the chance to prove their capability.
“By staging group and mock interview sessions, we worked hard to make sure that each of our clients was thoroughly prepared for their interview with Smyths and we are delighted that so many of them were successful.”
David Hopson, of Smyths Toys, Walsall, said: “It has made our Christmas much easier and proves there are good quality people willing to work hard in our local area. Pertemps People Development Group found the right people for interview and also helped massively with the recruitment day. It is also reassuring to know that the people we employ have a help and support infra-structure behind them should they need it.”
The PPDG team helped clients during the recruitment process by creating new CVs, providing internet training, and motivation and confidence building.
PPDG won the five to seven year Work Programme contract as a prime deliverer in the Birmingham, Solihull & Black Country region in a national tendering process carried out by the Government. PPDG’s team of employment experts provides advice on benefits, confidence building, one-to-one support, CV and interview preparation as well as finding the right job or training course. In partnership with DWP, the Ministry of Justice and Jobcentre Plus, PPDG delivers a diverse range of employment and training initiatives and many programmes financed by the European Social Fund. PPDG came fourth in The Sunday Times Best Companies to Work For 2011.