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Blank announces latest ABC audit results announces latest ABC audit results is pleased to announce ABC audit results for 2012, verifying the traffic figures to industry agreed standards, as set by JICWEBS*.

The audit confirms 176,222 Unique Browsers were recorded during January 2012, an increase of 11.06% year on year. Page impressions were in excess of 1 million and the audit has also revealed a significant increase in unique mobile browsers with more than 7% of all users now accessing the website through a mobile device.

The award winning executive job site which has launched mobile apps for the iPhone, iPad, Blackberry and Android is now benefiting with an increase in traffic across all mobile platforms. The iPhone app. has already attracted more than 60,000 downloads since the app. was launched in 2010 and represents the largest proportion of mobile users. A new version of the mobile site: has been released and provides candidates with the opportunity to apply for jobs with their stored CV, amend their profile, view saved jobs / searches, browse the recruiter directory and receive CV and interview advice.

Justin Finch, Operations Director, comments “The ABC audit allows us to present our products and services to advertising agencies, corporate employers and recruitment companies with complete transparency. Our latest January 2012 audit highlights a significant increase in the volume of traffic as a result of the investment made in mobile application development over the last 12 months and is providing a service which both candidates and advertisers require in today’s ever increasing mobile world.”

Jan Pitt, Executive Director of Client Services for ABC added: "ABC provides a stamp of trust for the media industry and an ABC audit demonstrates best practice principles. By continuing to have its site traffic figures independently verified to industry agreed standards is delivering transparency for its advertisers."


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