Recruitive integrates with MailChimp
The Staffordshire based company, which is perceived as the second biggest player in the multi-job posting and candidate management market, is the first of its kind to integrate its cloud based technology with MailChimp, the system that is used by more than 5 million people to create, send and track email newsletters.
Recruitive’s suite of cloud based products is designed to provide HR and recruitment professionals with a way of streamlining the recruitment process, making it quicker easier and more cost effective. Carla Fern, operations director at Recruitive, commented, “We are finding an increasing number of our clients are using MailChimp and we therefore wanted to provide them with the option to communicate with candidates in a way that they are used to. In just a few simple steps, users can export their data seamlessly to their MailChimp marketing lists, from within their CVmate candidate management account.”
The integration comes just weeks after Recruitive announced that is has increased its cloud storage capacity at its data centre in preparation for the predicted rapid expansion of client numbers in 2014.
Fern continues: “We have seen our client base grow considerably over the past few months and are confident that this growth rate will continue for the foreseeable future due to new and exciting integrations and partnerships which are due to be announced in the coming months. We want to ensure that our clients are provided with the tools they need to provide them with a greater return on investment and ultimately make their lives easier.”