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CIPD brings HR careers to young people through gamification

The CIPD has created a new virtual HR World, aimed at 11-24 year olds, offering fascinating career stories, opportunities and advice. This enables young people to see the many opportunities available across the HR industry so that they can explore future career options and start to understand what a long-term career in HR might look like.

Claire Bishop, Head of Career Development at the CIPD, says: “The success of a business is largely down to its people and HR is at the centre of this, helping businesses and people to realise their potential. We want more young people to see how HR drives business success and start viewing it as the rewarding profession it is.”

The & lsquo;HR World’ features on Plotr’s homepage and joins existing & lsquo;worlds’ of which there are over 30 including facilities management, energy, legal, sports and fitness and sales and marketing. The worlds are a gateway to articles, videos, in depth career and employer profiles, plus the jobs and experience finder, and provide critical career insight for users.

At the heart of the site is a revolutionary gamification platform called & lsquo;The Game’ which uncovers careers matched to users’ own skills, interests and personality.

Chief Executive of Plotr, Jim Carrick-Birtwell, says: “We are incredibly excited to be working with the CIPD to showcase the HR profession in such a fun and innovative way. By speaking a language young people know and gamifying information about careers we are going to be far more successful in inspiring young people and helping them make informed choices at key decision milestones.”

Claire Bishop adds, “The new HR World will ensure that young people have access to the best available information about the different career paths that the HR profession can provide, and how it gives individuals scope to work in any industry and in any location.”

“It is new initiatives, like Plotr, that make it simple for people to understand how they get into HR and which qualifications will support them in their learning. This will enable young people to make more informed career-related decisions and it is this that will help ensure we attract talented young people into the profession.”




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