Marketing agency for recruitment sector launched
GKS Associates has been founded by its principal consultant Robert Woodford. He explains “recruitment is a unique industry and clients want to tap into our expertise. They want to know that we understand the sector, personalities and all the nuances that make it so special.”
With over 15 years in recruitment marketing, Woodford says that he decided to establish GKS Associates after meeting many recruitment leaders, specifically SME, start-ups and owner managed businesses who wanted the experience a senior marketer with recruitment knowledge could bring, but were not able to afford it.
He also found that “many companies simply do not have time to educate an agency on what recruitment is and how it works – they want someone who can cut to the chase and get adding value immediately.”
GKS Associates are able to offer a comprehensive portfolio of marketing support on either a consultancy project basis or outsourced arrangement.
“We have some great associates already signed up to work with our clients. We’ve established a discount policy for APSCo and REC members and have specific reduced rates for start-ups and SME’s, we have also achieved EQuality Assured status. This is about me giving something back to the industry I love and I am thrilled at the possibilities.”