LinkedIn reaches 20m members in UK
LinkedIn has passed 20m members in the UK. The milestone means that nearly six in ten members (58%) of the UK’s workforce and students are now on the platform.
LinkedIn’s UK member base, which has grown by almost 17m since 2009, is drawn from across the country, with London, Birmingham, Manchester, Reading and Glasgow the most represented cities on the platform. When it comes to the skills that are in demand by UK recruiters, sales and marketing topped the list of the most sought after.
Chris Brown, LinkedIn’s UK director of Talent Solutions, commented, “LinkedIn’s 20 million members in the UK represent 20 million potential candidates for employers, making LinkedIn the unrivalled platform for businesses of all sizes to engage and recruit the best candidates. This huge pool of talent highlights the need for companies to invest in their employer brand, making sure they stand out from the crowd attract the professional talent that they need.”
Data insights into LinkedIn’s 20m UK members:
Most represented industries on LinkedIn:
● IT & services
● Hospital & healthcare
● Financial services
Most popular destinations for talent leaving the UK:
● South Africa
Top five most searched for skills by recruiters on LinkedIn: