Integra People reveals rebrand
Integra People has undergone a major rebrand.
The company says its new branding is bold and colourful, to increase brand visibility, appeal to new markets, and broaden its reach.
As part of an aggressive growth strategy, Integra People recently introduced two new divisions, healthcare and education, allowing the company to move beyond the technical recruitment sphere and into new markets.
David Lewis, managing director, said, “Although expanding the industries in which we operate is integral to our success, we are consciously not forgetting what we are already experts at. We will always continue with those sectors, but we want to push out and expand our reach.”
Integra People provide temporary, contract, and permanent resourcing solutions to the construction, engineering, IT and telecoms, manufacturing and industrial, commercial and business support, education, and healthcare sectors.
Lewis added, “The rainbow spectrum of colours in our logo tells you the story of all the divisions that we specialise in. The modern day Integra ‘swish’ contains the colours that represent the diverse range of business units within the company. The business is changing dramatically and it is a very exciting time for us.”
The completely redesigned website incorporates the look and feel of the new Integra People brand, with a bold, vibrant and modern feel that Integra People says is easy for clients and candidates to navigate on all devices.
Integra People has a revised strapline: “Make the difference”. The company claims that this higlights its dedicated recruitment consultants and carfefully selected candidates are what make the difference to the quality of service and the success of the business.