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Gig economy jobs in low demand, Glassdoor survey suggests

Only 13% of workers across all employment types would even consider the gig economy route for future employment, and the vast majority of employees (76%) feel more secure sticking to permanent employment in 2017, a new survey from Glassdoor, has found.


Glassdoor’s survey does, however, support the fact that the big benefit of the gig economy is flexibility, both for job seekers and employers. When asked the question, “What do you think would be the biggest advantage of working in the gig economy?”, most (35%) of employees selected  “flexible working”, followed by “better work-life balance” (11%) and the ability to “be my own boss” (10%). Further, 39% of female employees feel that the biggest advantage of working in the gig economy would be the flexible working, compared to just 31% of men. However, 73% of women also reported they already enjoy a good work-life balance in their current roles.


Salaries and benefits remain the most important workplace factors for both men (56%) and women (63%), something which is typically less stable in gig or contract work.


Gig employment for task-based jobs like car rides, accommodation rentals, and food deliveries are all now mainstream services. Glassdoor’s previous research for the US labour market suggests a slowdown for gig work in 2017, especially as job seekers weigh the pros and cons of this employment type. This new UK survey finds that only 12% of those already self-employed feel they would earn more if they left a job to take on work which paid “per activity” (rather than an annual salary), with 21% of those in full time work feeling the same. On a wider level, just one in ten of all respondents across all forms of employment believe that the gig economy would become the “future of work,” with double that amount (20%) feeling it actually exploited workers and harmed employees’ rights.


In terms of job generation, only 13% of all respondents predict that the gig economy would be a good way to reduce unemployment and create jobs in the future.


When broken down by gender, nearly a third of women (31%) feel that the gig economy would only ever be for a “limited number of workers” and was not accessible across a “wide range of roles”. This was opposed to just a quarter of men.  


The millennial generation of employees has been labelled as the group who will structure and shape the way we work in coming years. However, only 10% of 18-24 and 9% of 25-34 year olds are of the opinion that the gig economy will eventually become the “future of work.”


 Dr. Andrew Chamberlain, Glassdoor’s chief economist, said, "The gig economy may be associated with prodigious growth of app-based taxi rides and food delivery, however, as we’ve already witnessed in the U.S., the impact on the UK workforce could remain minimal in the longer term.


“The main reason is size. Although many ride-sharing and travel platforms have popped up in recent years, they’re still confined to a small corner of the workforce. Further, gig roles only really work for relatively simple jobs that are easy to measure, don’t require deep institutional knowledge, and don’t rely on long-term relationships. The majority of the fastest growing jobs in the labour market today require human creativity, flexibility, judgment, and soft skills.


“For some jobs, the UK gig economy is here to stay. But don’t expect the majority of the workforce to be part-time contractors any time soon.” 


Despite Glassdoor's findings, an RI report into the gig economy found that there is growing interest in professional high skilled work within the gig economy.

Read the report here.


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