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PGC rebrands as Friisberg & Partners International

After 18 years as PGC, the Birmingham-based headhunting firm is rebranding as ‘Friisberg & Partners International’, the name of its international business.

PGC became the UK partners of Friisberg in 2010 and this new branding aligns the UK firm with its international partners under a unified trading style.

Founded in 1977, Friisberg & Partners International is one of the longest established executive search firms in Europe.

Phillip Price, UK partner, commented, “In addition to extended geographic reach, as Friisberg & Partners International our UK clients can access enhanced leadership consultancy services, wider experience and deeper knowledge of more markets.”

Peter Strandberg, Friisberg’s chairman, added, “PGC has been an equity partner for nearly a decade and we have worked together on numerous cross-border and multinational search assignments with great success. This rebranding in the UK further enhances Friisberg’s reputation as one of the leading international search firms.”

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