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Carestaff Bureau welcomes Department of Health and Social Care’s recruitment drive

The potential of the Department of Health and Social Care’s Every Day is Different When You Care campaign has been hailed by the managing director of Carestaff Bureau.


Andrew McGeorge, managing director of the company has welcomed the new national campaign to address the 110,000 vacancies in adult social care across England.


Carestaff Bureau specialise in supplying a range of temporary and permanent staff to healthcare providers across Sussex and McGeorge believes the sector’s latest recruitment drive has the ability to be “incredibly effective”. Due to the shortage in available care workers, Carestaff Bureau has invested heavily in training workers from a non-care background to ensure they can provide the skilled workforce their clients need. McGeorge and his operations director, Jonathon-Royston Claire, have so far trained 110 unemployed people with the skills they need to find employment in the care sector for the first time.


McGeorge commented, “Unlike previous campaigns from the government I think the Every Day is Different When You Care campaign has real potential to be incredibly effective.


“This is one of the few care sector recruitment campaigns to feature real care workers and the people they support, that’s a really powerful way of spreading a message that careers in adult social care are rewarding, varied and worthwhile.


“By boosting interest in adult social care as a career choice, the Department of Health and Social Care are supporting local recruitment activity by businesses like mine who are seeing an ever-increasing need for care workers.”


Over 1.45 million people work in the sector at the moment and it is predicted an additional 650,000 workers will be needed by 2035 to keep up with the rising numbers of people aged 65 and over.


The government say their aim is to attract a diverse range of people, but the campaign will have a focus on people aged 20 to 39 as research suggests that this group is the most likely to consider a role in adult social care in the next 12 months.


McGeorge added, “Care is a vocation where you can transform people’s lives and every day is different to the next, I would encourage anyone looking for a rewarding career to consider the care sector.


“As an agency we have worked hard to find candidates from non-care backgrounds to tackle the high vacancy ratio and I am pleased the government are now playing their part in helping us. Our own efforts to train workers for their first career in car alongside the government’s awareness building should have real synergy.”


Carestaff Bureau are a joint venture recruitment agency who launched in  September 2016 with support from The Recruit Venture Group.


Picture courtesy of Pixabay

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