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Marketing and Recruitment Executive

Job Title: Marketing and Recruitment Executive
Contract Type: Temporary
Location: West End
Industry:
Salary: £15.46/hour
Reference: 205353935
Contact Name: CV-Library
Job Published: February 08, 2017 05:38

Job Description

General Summary * Contribute towards the design and development of one-off campaigns and promotional materials in accordance with house style and standards. * Design and delivery of high-quality bespoke print and branding collateral across three different programmes. * Deliver engaging and timely student communications via email, social media and print * Working closely with the internal design unit and external designers * Liaising with external printers and the internal reprographics unit * Organising video testimonial and photo shoot schedules * Plan and organising event attendance, both internal and external * Assist with branding of in-programme social and networking events * Attendance at events both on and off campus. Some international travel may be required. * Working with direct mailing houses. * Research and book advertising * Maintaining mailing databases * General website updates via CMS * General administration Communication * Ability to write effective first draft copy for a range of materials and different audiences including: o Email promotions (Experience in using mailchimp or similar email services/ software). o Newsletters. o Adverts. * Convey a range of messages according to the requirements of the different programmes. * Ability to devise creative new ways to communicate data. * To support the Digital Marketing Executive in delivering messages across social media channels such as Twitter, LinkedIn and Facebook in an engaging, lively, up-to-date and appropriate manner tailored to different target audiences. * Communicate directly with prospective and enrolled clients at events, on the phone, and via email and social media. * Ability to negotiate effectively with suppliers. * Creating promotional materials such as banners, pop ups, signs displays and invitations. Planning and Organisation * Contribute ideas for the marketing strategy and support the implementation of the agreed marketing and recruitment campaign. * Responsible for keeping a record of expenditure associated with marketing and communication strategies. * Multi-task across three programmes, most of which are delivered over just 12 weeks each summer. Team Work * Be an active and engaged member of the team contributing to the aims of the Unit. * Work effectively with the different administrators across the programmes facilitating the communication between them. Liaison * Establish and maintain effective methods of communication across the different programmes to ensure that the areas work together in the effective promotion of their programmes. * Ability to work efficiently and professionally with a range of staff, students and academics, many at senior levels. * Attend programme events (internal & external) as part their role in information and news gathering. This will involve some weekend and evening work which will be compensated. * Develop effective working relationships with the following: web team, design unit and photographer. Acting as the first point of contact with them. * Agility to spot opportunities for the promotion of the programmes and act upon these immediately. Investigation and Analysis * Researching and setting up paid for/free course listings and web links across relevant external websites * Responsible for assisting in analysing and reporting on marketing campaign performance. * Assist the Marketing and Recruitment Manager in defining markets through research and the analysis of survey data, and communicating this to the other stakeholders. Adecco is acting as an Employment Business in relation to this vacancy. The Adecco Group UK & Ireland is an Equal Opportunities Employer